KTM had unveiled the new 1290 Super Duke RR earlier this month. The Austrian company had announced that only 500 units of the latest, angriest, orange beast will be made available worldwide. As soon as the sale went live online, all the limited models were sold out in just 48 minutes!
Used solely for its ultra-exclusive special edition models, KTM’s digital sales platform has become a game-changer in fair, first-come-first-served marketing. In this instance, allowing customers to reserve one of only 500 KTM 1290 Super Duke RR units.
Customers were also able to ‘spec’ their KTM 1290 Super Duke RR with a track-only full-titanium Akrapovic EVO system, with a surprising number of buyers ticking the option.
The KTM 1290 Super Duke RR is based on the wildly successful KTM 1290 Super Duke R but takes it further with a 90% track focus. Boasting an incredible parts list ranging from exclusive race-bred WP Pro Components suspension, carbon fibre bodywork, and the most complete track-orientated electronics pack ever fitted to a KTM, the ‘RR’ is KTM’s most READY TO RACE street motorcycle ever.
The 2021 KTM 1290 Super Duke RR also boasts a 1:1 power-to-weight ratio, bringing 180 hp and a weight of 180 kg to the fore, not to mention a striking colour scheme inspired by the KTM 1290 Super Duke R Prototype.
No doubt, the quick-fire orders disappointed many KTM fans who missed out, but KTM has created an online waiting list, which will allow interested buyers the chance to get their hands on a KTM 1290 Super Duke RR should any previous reservation be cancelled.